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With all these new social media what are the future like for the PR business?

Shel Holtz, principal of Holtz Communication + Technology and author of the book “Public Relations on the Net” has gathered some interessting thoughts about this topic at his blog.

He also posted this small video which contains some very good advice for PR companies all over the world.

I tend to agree. We need to know more about the new social media – and we continuous need to educate our clients and our employees so we are on top of things.

Not the end…
Social media is not the end of Public Relations but it is the beginning of a new era which contains new markets and a lot of positive opporttunities for us as PR professionals. But we have to dare to take some chances and just try some ting new in order to develop us as PR companies and to develop our clients.